Personality is now the pursuit of enterprises and consumers, for the uniqueness of product packaging to consumers is also more attractive. A survey has found that 80% of consumers’ decisions about which products to buy (regardless of brand) are based on the color of the package and 20% on the shape of the product, it can be seen that product packaging for enterprises is very critical, how to make their own brand of product packaging more unique is also very important, how to create the uniqueness of the enterprise’s packaging?